“What do you do when the kids are out of school?”
Ah the age-old question. But for me, it takes on two meanings. First, it’s the same question that millions of parents around the country ask themselves every June. But second, people assume that since college students are not in class that I’m kicking back and playing 18 on Connecticut’s finest courses every day. I wish.
Without fail, I get asked this question literally a dozen times in a dozen different ways at the beginning of every summer.
"So what does prepping for the fall really mean? Heck, it starts in 3 months from now"
"What could you honestly be doing 3 months out for college football?”
"Are you working harder now because of the shake up in college football's landscape?”
"If you know the games and your schedule, where the games are, who is playing and when, what else is there to do?”
So here’s my answer to all of them:
I am busier prepping for the fall as I am during the middle of the season, when kids are in school and competing on the various playing surfaces we cover them on. Go figure.
Boy I love those kind of questions because what it shows me is that when those folks are sitting back and watching one of our events, they really don't know how much work has gone into that event before hand to make it great. I tell my teams at the start of each season that we will out work our competitors. We will put as much effort in our preparation as anyone in the business. It starts with putting the right people in the right place and having them commit to the product and our standard of not leaving one stone unturned or one story on the table. If you have that commitment from the talent to the producers and directors on down the line through production with ADs, PAs and researchers to operations with Tech Managers and technical crew members...the product will be special and the viewer will get what they are hoping for which is simple in my book...A solid on air product that they will remember for a long time and keep coming back for more.
So what kind of work goes into making our games great? Here is a snapshot of a typical summer morning in 2010:
7am
-Read everything related to college conference re alignment.
8am
-Line up our coverage for every live event the fall - nearly 60 events, with close to 8 production teams assigned to every game.
9am
-Talk to production and talent teams about how they’ll work together as units
10am
-Meeting. Discuss how we will enhance our shows to get to that next level in the fall
11am
-See a demo on new technology that will take us to that next level we want to get to in the fall
11:30am
-Work on the Annual College Football Seminar for August. What will be talked about, discussed, analyzed and gone over to put the teams in the best frame of mind for their first game and for the season.
12pm
-Eat lunch at desk, hop on a conference call to discuss the college football manual and its different sections. What is new, what does not make the cut
12:30pm
-Jump on a call to discuss a possible new idea for a show
1pm
-Go over new graphics that we’d like to see incorporated into our fall games
Ok, so you get the picture and that is simply, 9am until 2pm. The afternoon gets better, but I will spare you that rundown.
So in short, the summer is a time for most to catch your breath. But for me, the energy I put into my work of the summer will be critical to the success or failure of a season. It’s still a rush, but it’s a different kind of rush because there are no live games to watch, analyze or enjoy. But each decision, each call, each meeting all means something in the larger scheme of how this fall, this upcoming season will take shape.
